Thursday 27 January 2011

September Industry

Everyone seems to be looking at September Industry at the moment, which is fair enough as their work looks beautiful. Their clinical contrasting typography seems to be a fairly constant theme throughout their projects, which the colour of stock and ink is very selective and is the main enhancer of the project.

I had planned to be very sparing with colour this module, only using it where necessary, not forcing it in simply to add to the aesthetic. This was an ideological standpoint. However, use of colour and interesting paper is a part of experimentation and play, plus the clients and audiences may not appreciate the straight forward black and white or one colour designs as much as the creative industry would. Therefore some allowance will be made.





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