Firstly, as I am sure you are wondering why there is a school photo on the cover, that was was a genuine cover idea we had for the yearbook. It would be a lot of fun to shoot and would create a strong sense of the group being bonded and ready for the design community.
The contents page uses both the gutters as well as the colmuns to create a dynamic form. It is certainly interesting but maybe a little bold. The layouts focus of the images rather than the text which is pushed to the sides in 8pt. I bugun playing with the idea of having justified captions for each photograph, to create a more catalogue effect than an exhibition guide, which is how last years appeared.
Towards the back end of this document I thought about how the proffessional and tutor statements would feature in the book. We descided that we wanted the book to be more proffessional by making it more of a designers reference guide that studios would keep on the shelves and use as a kind of designers catalogue.
The stock may well change here and be a thinner weight to have the phone book page feel. The pages of book susch as the yellow pages fall open gracefully and let a glimpse of what is coming on the next page. However in our case it would not be more and more numbers, but some exciting images of work...
I thought about using an 11 column grid in an attempt to create a more asymmetrical style of layout. The dea being that with 11 columns, the discplacement of information could be allocated and make for a more dynamic layout. However it turned out that it was no more interesting than a 12 column grid, but did enable me to play with elements of the design more freely, such as the information / statement section.
Initially these spreads are very eye catching and bold, with a clear emphasis on the work, not the type. By setting rule accross the top it gave the layouts a catologue aesthetic. The text would always be featured in the same position throughout the book and would therefore be predictable but functional.
The full bleed images in contrast with the multiple smalle images would give the peoples work a chance to have priority and scope.
This is an example of how diverse the layout could be with this grid system and layout approach. The type is well out of the way at the top of each page, spaced neatly accross the 2 pages. The images has the freedom to work in both 3 and 4 columns in a series, as well as being enlarged to move around elements of type, which leaving plently of white space.
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